What happens when a Viso.li link expires?

Expired links no longer redirect as active links. Visitors who click after the expiration date will not reach your destination URL through that short link.

Can I still see analytics for expired links?

Yes. Click history from when the link was active remains in your dashboard according to your plan's retention period. Expiration stops new redirects, not historical data.

When should I use expiring links?

Use them for flash sales, event registration, limited promo codes, and any campaign with a defined end date. Evergreen content like your homepage usually does not need expiration.

Do expiring links work with QR codes?

Yes. QR codes encode the short link URL, so scans follow the same expiration rules. Printed materials stop driving active traffic after the expiration date you set.

Can I change the expiration date after creating a link?

Check your dashboard for current link management options. Plan expiration carefully before sharing widely, especially on print materials where the URL cannot be changed.

Expiring Links for Campaigns

Time-Bound Campaigns Need Time-Bound Links

Flash sales, event registrations, seasonal promotions, and limited coupon codes all have an end date. But a link shared on social media, email, or print can keep working long after the offer expires—leading to frustrated customers, support tickets, and misleading analytics. Expiring short links solve this by automatically stopping redirects after a date you choose.

Why Expiring Links Matter

Prevent Stale Promotions

A Black Friday link that still works in January may show an expired sale page or wrong pricing. An expiring link stops sending traffic once the campaign ends.

Protect Event Registration

Conference signup links should close when registration closes. Expiration ensures late clicks do not reach a form you are no longer monitoring.

Keep Analytics Clean

Post-campaign clicks from outdated links inflate your numbers and confuse reporting. Expiration draws a clear line between active and completed campaigns.

Common Use Cases

Set expiration to the exact end of your sale window. Share the short link in email and social posts knowing it will not accept traffic after midnight.

Webinars and Events

Create a registration link that expires when the event starts or when capacity is reached. Pair with analytics to measure sign-ups leading up to the deadline.

QR Codes on Print Materials

Printed QR codes cannot be updated after distribution—but expiring links limit how long scans remain active, reducing long-term exposure from outdated campaigns.

Setting Expiration in Viso.li

Viso.li supports optional link expiration when you create a link from the dashboard:

Create a short link for your campaign destination.
Set an expiration date matching your offer or event end.
Share the link across your channels.
After expiration, the link no longer redirects as an active link.

Review analytics before and during the campaign to optimize messaging while the link is live.

Analyze Before the Clock Runs Out

Expiring links make urgency real for your audience and your reporting. Watch click trends as the deadline approaches—spikes often appear in the final hours. Export CSV data after the campaign for a complete record of performance during the active window.

Run Time-Limited Campaigns with Viso.li

Combine short links, expiration dates, and full analytics for campaigns that start strong and end cleanly. No more orphaned promo links sending traffic to expired pages—just controlled, measurable campaigns from launch to close.

How to Use Expiring Short Links for Limited-Time Offers and Events

Time-Bound Campaigns Need Time-Bound Links